Get new consumers

Tuesday, August 19, 2008 at 6:09PM
Patricia

It is easier to get new consumers from new thriving markets than steal consumers from your competition.

 

Hispanic business ownership is growing three times as fast as the national average and Hispanic purchasing power is expected to reach more than $1 trillion by 2011, according to the Census Bureau and other studies.

 

 There are approximately 2 million Hispanic-owned businesses in the country that generate almost $300 billion in annual gross receipts.

Article originally appeared on Bilingual Creative (http://www.patriciadaumas.com/).