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Presidential Elections: Hispanic Likely Voters


Zogby Poll: Obama's Support among Hispanic Likely Voters Solidified

UTICA, New York- As we enter the final stretch of the presidential elections, Democratic candidate Senator Barack Obama appears to have solidified his support among the large majority of Hispanic likely voters -72% - while Republican candidate Senator John McCain holds just 22% support, according to a new Zogby International telephone survey of Latinos nationwide. Another 4.5% of Hispanic likely voters support other candidates while 2% remain undecided.

Zogby International's telephone survey of 704 Hispanic/Latino likely voters nationwide was conducted Oct. 16 - 30, 2008, and carries a margin of error of +/-3.8 percentage points.


Obama maintains a majority of support among all age groups surveyed. Among 18-24 year olds, 80% favor Obama while McCain supports remains at about 9%. Surprisingly, Third Party candidate Ralph Nader is now supported by 8% of this youth vote. In Zogby's Oct. 20th poll, Nader had not even registered any support among these respondents. At the same time, Libertarian candidate Bob Barr, who had enjoyed 4% of support among these younger Hispanic voters in our earlier survey, no longer maintains any support in this subgroup. McCain's highest amount of support - 34% - is among the following age group, 55-69.

Obama has a majority of support in the Latino community among all income groups surveyed. The highest support for Obama - 77% - is among individuals who earn less than $25,000 while McCain's strongest support is among individuals who earn more than $100,000. Within this high-income Hispanic subgroup, McCain has lost significant support from 44% to 28% since our last survey.



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